Byblos Bank
-BYBLOS BANK-
OOH CAMPAIGN
This campaign was about giving every Lebanese Byblos Bank card user 5% cash back on every purchase in the Eurozone during the month of August.
With that in mind, we chose to use the simple “Give me five” gesture to mimic the promotion itself by using famous European artifacts, since this promotion was only applicable in the Eurozone.
The art pieces used were: The self-portrait by Van Gogh and the Mona Lisa by Leonardo Da Vinci
Awards granted for this piece: Pikasso D’Or - OOH Supersize - GOLD
Promotional Campaigns
Hereunder you’ll find two examples of promotional campaigns done for Byblos Bank: Christmas Promotions and Lebanese Lira Promotions
